Oscar Mayer opens applications to drive the Wienermobile: Requirements & how to apply

Oscar Mayer is looking for its next group of Hotdoggers. The brand has opened applications for the 2026 Wienermobile team, inviting recent college graduates to apply through January 31, 2026.

The Hotdogger Program, first launched in 1988, aims to mentor new talent and prepare future leaders while celebrating the 90th anniversary of the iconic 27-foot-long Wienermobile.

Oscar Mayer described the role as a one-year, full-time adventure where Hotdoggers represent the company nationwide. The brand said the position gives participants the chance to serve as official spokespeople while carrying out its mission of sparking smiles nationwide.

Each of the 12 Hotdoggers selected for the 39th class will spend a year driving and maintaining the Wienermobile across a road tour that covers upward of 30 states. The job also includes attending hundreds of events, creating custom content, and interacting with fans on behalf of Oscar Mayer.

According to the Kraft Heinz job posting, Hotdoggers earn a base salary of $35,600, a weekly $150 meal and travel allowance, full health benefits, 18 days of paid time off, and covered hotel expenses.

Kraft Heinz

Requirements and how to apply

Interested candidates can apply through the Kraft Heinz Career Page and follow Hotdogger updates on Instagram and TikTok.

Applicants must meet the following criteria:

• Bachelor’s degree, preferably in public relations, journalism, communications, advertising or marketing
• Excellent communication and relational skills
• Outgoing, friendly, and passionate personality
• Bilingual candidates encouraged
• Valid driver’s license and favorable driving record
• Legally authorized to work in the United States, with no need for visa sponsorship
• Ability to work major holidays
• Willingness to spend the year on the road and stay in hotels or approved housing
• Ability to travel daily in the Wienermobile
• Successful completion of DOT physical, drug and alcohol testing, motor vehicle records check, and Kraft Heinz background check

Oscar Mayer isn’t the only company with a viral job. In 2025, Burger King made headlines as it began its search for a Whopperologist.